How (and Why) to Perform a DIY SEO Site Audit

Countless websites search engine rankings were affected by the many major Google algorithm updates of the past few years. Search engine optimization (SEO) priorities have also shifted in this post Panda-Penguin-Hummingbird-Pigeon world. An SEO site audit is an essential way to take stock of how your website performs, especially in regards to its search engine rankings.
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